You send the spec. We know who to call.

With over twenty years in the business, the casting department is the leader in casting on-camera commercials, print, voice-over, branded content, beauty, fashion, real people, and industrials. Although based in New York, we cast projects nationwide.  

The joy and care we put into our work is unprecedented. Our process is incredibly thorough and we go the extra mile, putting together a google doc to accompany the casting link, remembering the director’s coffee order, helping our producers bid talent rates, answering union related questions, and anticipating the quick turnaround so we are ready to go when we get awarded. 

The owner, Kyle Coker, got his start at Donna DeSeta Casting twenty years ago where he worked his way up from assistant, to associate, to casting director, and then later co-led the commercial department before joining and starting the commercial division at Casting by ARC, formerly Binder Casting.  For a period of time, he freelanced at many of New York’s finest commercial casting offices. After learning from the best in the business and heading his own commercial division the last ten years, Kyle brings clarity, energy, and creativity to each project.